Princeton Chemistry

princeton-2.png

Client

Princeton Chemistry


Project Background

For this project I rebranded Princeton Chemistry to feel more collaborative, young, fresh, and unique. Following the rebrand I also redesigned their site to further convey these concepts. 


Project Role

•  Branding
•  Site UI/UX


Selected Final Designs

Homepage

Homepage

 
Faculty & research landing page design

Faculty & research landing page design

 
News detail page design

News detail page design

 

Concept & Planning

Inital thoughts on the faculty & research section

Inital thoughts on the faculty & research section

Sketching out faculty & research section

Sketching out faculty & research section

Prototyping

Prototyping

Wireframing

Wireframing

Moodboard

Moodboard